Like with most things in life, videos and music on your website has its advantages and disadvantages, which should be ideally measured against each other before you decide to use them. In order to attract more traffic to your website, website designers have used various strategies to ensure that your website attracts more visitors. Adding music and videos to your website is one simple way to make your website more attractive to visitors.
The biggest advantage of using these props is that they increase the appeal factor of your website, thereby making it more special than the million other websites on the internet. Everybody loves music and if you were to add background music to your website, it is obvious that the reader will stay, if only to listen to the piece in question, which will give him or her the time to go through your website while enjoying the musical notes.
Videos, on the other hand, are more personalized in nature that can create an instantaneous connection between the visitor and yourself. It is possible to make your website more interactive by using videos. Moreover, it also allows the visitor to know more about your company, without leaving any room for misunderstanding.
However, all is not rosy with the use of videos and music and they too have their share of disadvantages. The biggest disadvantage comes in the form of size of files that need to be uploaded to ensure that your video is visible or that your music is heard. If it is a large file, then there are chances that it requires more time to load, which could be a major put off for the visitor. It is imperative to understand that visitors to your website do not have much time and require fast results. Slow videos or time consuming web pages often do not get much traffic and it will affected to your site load time
Google page speed is an important SEO factor today for websites, a high speed site is always ahead in competition in terms of speedy user experience, high volume and frequent Google crawler access and thus higher ranking in search results. Therefore, it is crucial that you understand these factors and choose wisely to make your website attractive and ensure that your music or video files do not take much time for loading.
While getting traffic to your website is important, it is equally significant to ensure that the idle visitor actually stays for a longer duration, which is required for building relationships. As Matt Cutts announced it long back that Google incorporating site speed in search rankings.
